My traveling Adventure & 36 Social Media Rules

Starting very early Wednesday I’ll be traveling several thousand miles and going to the conference of a lifetime. #STORYchicago.

I’ll update everyone following along with many ensuing adventures which also include solo navigating my way several hours to BWI airport (Baltimore) and around Chicago on public transportation (yes, there’s STILL 30,000 public school teachers striking and over 350,000 school-aged city kids on the loose….hum. Things could get interesting).

PLUS I’ll be staying at a commune with hippies….seriously, the Original so-called “Jesus Freaks” (Jesus Movement) of the early 1970s, and obviously absorbing good vibes. I’ll be finding good coffee whenever possible, eating Chicago style pizza, and meeting and cavorting with lots of cool friends who are writers, artists, filmmakers, creators, and creative types, some of whom you’ve likely heard of… but I’ll skip the name dropping, at least for now.

I’ll include videos and photos too mostly on my twitter, the special youtube channel and Facebook outlets.
Click and link up.
So I hope you’ll follow along and see how things go… Trying circumstances, good laughs, bonding…it’ll be great.

Another thing I’m planning to do goes against popular convention…Especially for writing types. I’m only taking a carryon (no checked baggage), and I’m leaving my laptop at home. This will be a test of my smart phone skills and iPhone 3GS battery life. This means I will try to post here too if time allows and the technology gods smile upon me.

OKay! More on that tomorrow… For now, How about some nifty tips?

Want to get better at using Social Media?
If you Learn the Rules you’ll do better.

I found this gem at Fast Company. They made these rules from some great input. Those sources are referenced at the bottom.

Please let me know if you liked them!

 

Questions Answered (RE: Social Media) Part 1

Sleazy Lounge Party
Dan Tentler via Compfight

Thanks to those who sent in some questions!

I’ll feature two today.

From Cassy:

I’m not really sure how social media can help me. I’m trying to get a small “Startup” in the craft industry going, and it seems like a lot of people just tweet links to news or blog posts. And sometimes just random stuff. It seems like a waste of time, but maybe not. I’m not sure what to do. Is it worth investing my time in twitter and stuff like it?

Thanks, Cassy.

I would have to say, “yes and no” to the time investment question. You need to balance your time between getting your ducks in a row with your startup and making progress in social media. That said, don’t count out the usefulness of social media for your business. Many have found that it leveled the playing field and got them great exposure for cheap.

Done well, social media builds relationships, creates interest which leads to loyalty, and the best part….it’s FREE for message distribution (except for what your time is worth obviously).

The other piece of useful info I’ll mention here and now is that you must think of using things like Twitter and Facebook, etc. as a beacon-in-the-night, instead of a flare-in-the-air.

A beacon is regularly visible; It’s a planned signal. A flare is randomly shot and occasional. A flare can get you attention, but it won’t send out the kind of consist message (a.k.a. “branding”) that you need to keep your business moving onward.

Some planning is needed to create a congruent message or ongoing campaigns that will spread the word. You’ll need to be specific, stay on topic, and use the best channels to maximize efficiency.

This is where consulting may be of help to you. (I’ll be releasing a few free guides to help Startups soon–especially helpful if you’re a Do-It-Yourselfer. Check back soon!) If D-I-Y isn’t you, I’m available for personalized consultation as well. Check out the bottom part of this post for that.

From Joey:

I just listened to a webinar where the dude said it was super important to create attention in the Social Media universe with controversy, emotion and being shocking. It didn’t sit well with me, but I can’t deny the results he mentioned. What are your thoughts?

Joey, this is a good question.

I think your own convictions and personality play into making your decision. With each entry into the fray of Social Media, you are building your reputation. Your platform. Your legacy. Once it’s published and viewable, it’s trackable. Indefinitely.

Here’s a controversial word picture to help you understand. You can be a Shock Promoter on the interwebs or you can be a Herald. A Herald is a messenger, mainly. Like a lovely and charming girl you’re proud to bring home for mama to meet. A Shock Promotor is like the girl with the absent father who will do anything for attention. Cute as she might be, she still seems desperate and sleazy. That’s my take anyway.

 

Keep the questions coming, folks!


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(To order up some valuable consultation, select a Package Option in the drop down menu, and then click the Social Media Consulting image)

Giveaway Winners and Rolling out the Series!

What a flurry of activity in the last 10 days! The get-the-word-out pre-release giveaway has wrapped up! Thank you for participating!

Tomorrow is the release of Volumes 1-3
[Soul Care for Creators and Communicators Series].

A special thanks to my generous master editor: The fantastic Dr. Doug Jackson. His charity was  labor of love. My writer friends in the Bloggers Series were immensely supportive too. (Click here to read their fine contributions.)

VOLUMES 1-3
This collection reads fast…like tv…and covers the topics:

• “What is the Soul? & What is Soul Care?”

This premise-building volume gets us to track from the same point onward. That fact is you and I need Soul Care, and we need it now. I’ll explain why.

•  Identity and Belonging

We deal with core needs. This targets how to find your place in this world and in your calling of creating and message-bearing. Without our bearings we’ll get off-track and discouraged. This important message is one you don’t want to miss.
•  The 8 Paths of Learning 

• Utilize the paths for your own growth. Progress faster and better.

• Guide others in a well-rounded process of knowledge and development

• Fresh insights and information on the learning paths you already use

• A potent approach to synthesizing and assimilating learning to produce transformation

Written in a way to amuse and designed in a visual format that reads as fast as tv. You won’t get bogged down and it’s all FREE:

Volumes 1-3 come to you for zilch when you sign up here.
(or with the widget in the sidebar)

A subscription also entitles you to a sweet discount on the entire 5 Volume collection arriving on May 10th. More info on that May 8th.

 

• BONUS CONTENT
Subscribers also receive an appendage volume plus a visual resource chart (titled Volume 3.5) that introduces the 5 Learning Styles of the Soul and explains their nature and practical applications. Some stellar photos come with that too.

My friends with creative minds and hearts yearning to bear good news…Help is on the way! Check back tomorrow for the unveiling.

Here’s a sort video that explains the Series.
(All you Sesame Street fans may enjoy the comedic tribute.)

See you tomorrow!

Contemplative Reading Recommendations

Advent Season is the perfect time to get all high octane spiritually speaking. Read, meditate, pray, and learn from others, and you will be so enriched as you enter the Christmas season.

My favorite undertaker, and writer friend, Caleb Wilde has been blog writing about God and Greek influence. And it struck me how much the Contemplative stream of Christianity may help inform us about things and in places where our finite intellectualizing fails us. The intersection of life and death is one of those spots.

I asked Caleb who and what he’s read from this (as Richard Foster says) “Stream of Christianity”, and he asked for recommendations. So, I thought, I’d offer them to all of you.

Please recommend your favorites too.

My not-by-any-means exhaustive list of favorite Contemplative Stream writers.

By way of a high-qulaity but compact primer I recommend Richard Foster‘s who gives a fantastic overview to each of the 6 Streams of Christianity. His “Streams of Living Waters” book covers the basic 6 traditions categorized as: Charismatic, Holiness, Contemplative, Social Justice, Evangelical,  and Incarnational flavors (if you will) within all of Christianity through the ages since Christ.

Gaining Christian spiritual insights from devoted lovers of God outside your own era and your own experience of a specific faith tradition is an invaluable blessing, and very faith building. Foster outlines major points and people of the Contemplative Stream, starting with the apostle John, in the book you see below:

Classic contemplative standby: Frances of Assisi (1181-1226)

Brother Lawrence (1611-1691) The Practice of the Presence of God (short read, and free online. sweet.)

Frank Laubach (1884-1970)


Evelyn Underhill (1875-1941)

Thomas Merton (1915-1968)

Thomas Merton “In My Own Words”

Henri Nouwen 1932-1996)

Here are 2 useful previously posted articles on this Stream.
1. Kataphatic and Apophatic Prayer Explained
2.Meditation to Contemplation – Kataphatic to Apophatic Prayer (an prayer exercise/experience)

Derek Sivers: The 1st Follower=Linchpin for Leading a Movement (video+info)

I don’t think of myself as much of a leader, but actually since I place my ideas and writing “out there,” I don’t have much of a choice in the matter. Most likely, I will, somehow, lead someone. Is this my goal? Nope. I enjoy being a galvanizer, instead. Yep, A good natured provocateur. So, really a person with some unique information, ideas, and know how that fosters and encourages good leaders and good followers (a.k.a. cooperators). As you will see, a good leader is just a looney loner, until a few key people help him or her to build momentum. As a certain kind of trust is built, it is these linchpin people who “make it happen”. I think of it as sort of the knife and needed friction on the flint that produces heat and spark.

If you’ve been faithfully reading my blog, I’d like to thank you very much. I really appreciate you, and I ask that you can help me be more than a “lone looney,” or lone loser. This funny video below will unpack that.

In some respect, we all need followers, even as much as we need to be followers. It helps to link up with people who like you and what you do. People will will invest in your growth. They transmit your message or product for you. It’s just not enough to have an idea, even a great idea. A faithful network is more important because it is the fuel to share something. I found this video on Guy Kawasaki site alltop.com. It’s from the TED conference. Derek Sivers, of CD Baby fame, delivers a great and useful message.

Questions to ask yourself:
Who am I helping by following and building a bridge of trust to other followers?
Who can I partner with who understands the importance of both leading and following?
Who needs to hear my message?
Who’s message do I enjoy hearing?

So, let’s help each other. Let’s build momentum. Who do you follow, and what kind of followers to you need? Let us know.

Thank you.