{"id":9650,"date":"2012-07-20T04:39:01","date_gmt":"2012-07-20T09:39:01","guid":{"rendered":"https:\/\/lisadelay.com\/blog\/?p=9650"},"modified":"2012-07-25T01:58:40","modified_gmt":"2012-07-25T06:58:40","slug":"surprise-has-a-payoff","status":"publish","type":"post","link":"https:\/\/lisadelay.com\/blog\/surprise-has-a-payoff\/","title":{"rendered":"Surprise Has a Payoff"},"content":{"rendered":"
\n
\n
\"\"<\/a><\/dt>\n
(Yes. There’s a surprise message inside)<\/dd>\n<\/dl>\n<\/div>\n

I’m hand-crafting a Superb Snail Mail <\/a>Package for Chris Guillebeau<\/a> the best-selling author of $100 Startup<\/em> and The Art of Non-Conformity<\/em>.<\/strong><\/p>\n

It’s a tribute of gratitude really to some of the things I learned from Chris, especially from his\u00a0guest post at Tim Ferriss’s blog<\/a>: Chris advises,<\/p>\n

Put happiness in a box…and make people feel special.<\/p><\/blockquote>\n

That’s infused into the premise of\u00a0Superb Snail Mail<\/a>.<\/strong><\/h4>\n

\n<\/strong><\/div>\n

Though Chris is aware of the upcoming delivery, he won’t know what he’s getting until it arrives. I’m shooting for memorable, personalized delight and wonder.<\/strong><\/p>\n

My Startup that has it’s challenges…
\nto really know how good Superb Snail Mail<\/a>\u00a0is one should experience<\/em> it. But a\u00a0pre-customer<\/em>\u00a0hasn’t experienced it.<\/p>\n

I say pre-customers<\/em> optimistically…<\/strong>
\nbecause I have this gut feeling that with some diligence the value and “preciousness” of Superb Snail Mail<\/a>\u00a0will gain bona fide traction, and not merely among postal enthusiasts. In many ways this can be possible because of the power of surprise<\/strong>.<\/p>\n

It’s sobering:<\/strong> Surprising someone runs the risk of misunderstanding…failure.<\/p>\n

While most people like good surprises what a good<\/em> surprise is varies from person to person. So, it takes some work ahead of time to do well.<\/p>\n

What I love is that when we offer a surprise that brings delight there’s a positive payoff: A relationship is built.<\/strong><\/h4>\n

 <\/p>\n

TRY THIS:<\/strong><\/p>\n

Figure out how you<\/span> can offer a good surprise for your team, your customer, a new friend, or someone you care about.<\/strong> Remember that good surprises build relationship. That means something and it builds your legacy.<\/p>\n

How will you build relationships this week through good surprises?<\/em><\/p>\n

 <\/p>\n

psst. <\/em><\/span>
\nReady for my<\/span> Surprise?<\/em><\/span><\/p>\n


\n<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

Remember that good surprises build relationship.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,9,5335,5626],"tags":[5860,6534,5862,859,5856,1579,5857,2702,5859,5858,3038,5822,5765,5855,5787,5797,3315,5861,3443],"class_list":["post-9650","post","type-post","status-publish","format-standard","hentry","category-authors","category-books","category-creativity","category-spark-my-muse","tag-100-startup","tag-art","tag-chris-guillebeau","tag-creativity","tag-delivery","tag-happiness","tag-package","tag-prize","tag-product","tag-puzzle","tag-service","tag-spark-my-muse","tag-sparky","tag-special","tag-startup","tag-superb-snail-mail","tag-surprise","tag-the-art-of-non-conformity","tag-tim-ferriss"],"_links":{"self":[{"href":"https:\/\/lisadelay.com\/blog\/wp-json\/wp\/v2\/posts\/9650","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lisadelay.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lisadelay.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lisadelay.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/lisadelay.com\/blog\/wp-json\/wp\/v2\/comments?post=9650"}],"version-history":[{"count":16,"href":"https:\/\/lisadelay.com\/blog\/wp-json\/wp\/v2\/posts\/9650\/revisions"}],"predecessor-version":[{"id":9658,"href":"https:\/\/lisadelay.com\/blog\/wp-json\/wp\/v2\/posts\/9650\/revisions\/9658"}],"wp:attachment":[{"href":"https:\/\/lisadelay.com\/blog\/wp-json\/wp\/v2\/media?parent=9650"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lisadelay.com\/blog\/wp-json\/wp\/v2\/categories?post=9650"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lisadelay.com\/blog\/wp-json\/wp\/v2\/tags?post=9650"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}