Pain and Purchasing?

Here’s an except from my newest resource

JSKExcerpt

What’s bringing you pain?

Do you feel disconnected?

Do you feel stuck?

 

Maybe your new book isn’t climbing the charts like you hoped

Maybe your prayer group or ministry effort has dwindling interest

Maybe your artwork or music isn’t creating interest

Maybe your business idea is stagnating

Maybe your blog isn’t making a difference…

 

People want to have freedom from pain.

Are you providing that?

 

Are you truly communicating this benefit in what you offer?

 

Maybe it’s because Lent is here, but I’m ruminating how the pain points in my life. I’m stripping away what is unhelpful or unnecessary. I also want to help people to struggle less as they get their message out.

In that spirit, I compiled the most helpful things I’ve learned through helping people with online communication and integrated, inbound marketing over the last 7 years. I’ve featured the top 20 free tools and the tactics to use them well.  This knowledge and the practical strategy to implement it will make it easy to solve problems at lot of us have.

It’s the Pro tool you deserve to jump-start what you’re up to.

There is no price listed for it. Simply pay what you feel it is worth.

 

Sometimes the pain point is simply uncomfortable, uncharted territory.

 

For future resource added to the Jump-Starter Kit click here.
Or click on the image for the Info Page.

Non Profit: RE-invented as “For Purpose”

adambraun2
When you tell someone that you work for a non profit, (or a ministry, or a charity…)

 

You often get one of three reactions:

1. A strange and muted pity.

Some times this is accompanied by slow nodding and maybe an awkward silence and change of subject, or some refer to some one they know who sort of does the same sort of thing (awkward empathy).

“Oh, yeah, my uncle was a pastor. He died unappreciated and penniless.”

2. A bemused reaction, “Oh, okay. How…nice.”

3. A flummoxed stare.

They think something went wrong.

Or, that you must a be a bleeding heart, or maybe you are just confused about what you really want to do.

“Oh, I thought you were…um… (smart and industrious)…but, you can’t get paid much, right?”

Sadly, I had to leave a non-profit graduate school as the Director of Communications because I needed to pay bills.

I worked with the nicest group of people I’ve ever worked with. We did exciting and transformative things that make the world a better place. In the end though, my family needed, literally, a roof over our heads (lots of leaking in the attic). I had no choice but to look for work to meet that pressing need.

Strangely, I’ve sensed in all the non-profits I’ve worked with, so far, that there is going idea was that you have to give up something to be there. The rules are different and you just have to suck it up and put big girl pants on, and such.

You have to be okay with being very poorly compensated.

Now, it isn’t for lack of will to do it. The funding (really-the lack of funding) just can’t support something otherwise. However, there is something more. A kind of unconscious (maybe?) communal ascension to thinking is cemented way that makes change, improvement, and sometimes even success difficult.

It’s a disabling mindset, really.

We can get stuck is a false conundrum that subtly discredits the fulfilling work being done because it it conversely attached to a conflicting paradigm that claims profit = success. By definition then, non-profit = non-success.

(Any pockets of moralizing that all the hard work is to be for treasures in heaven one day, hardly makes it easier.)

I wonder if there is a better way.

Adam Braun thinks so. He gets to a great point: We shouldn’t start labeling ourselves as failures. We shouldn’t be apologizing for doing awesome things in the world asa 501C status.
(Have you ever done the old……”Oh, yeah, we’re a non profit.” …as eyes shift downward in shame…?).

The truth is…

Being centered on a purpose rather than existing for a profit is the most important sort of work on the planet.

The good news is that certain business models can be infused to make the whole system more successful. That’s how Adam set up “Pencils for Promise” (click on Adam’s photo to get to his website…but, wait…just a minute more).

I love what how he describes for-purpose organizations as a places…

“where idealism meets acumen.”

adambraun

How great to see this important shift happening. I have GREAT hope in Millenials!

I look forward to infusing both purpose and profit into what I’m doing. Who says they have to be in silos!?


For me, it started with a passion project: the book I created with Doug Jackson in August (2013). Some proceeds are earmarked for 2 -for purpose- groups that care for dogs and cats.

 

The most exciting thing I’m involved with now is the new resource that keeps the underdogs (but not canines) in mind and offers a high Return of Investment (ROI).

The knowledge gained translates quickly into success (be that revenue, exposure, or impact).

The non profit (for PURPOSE) organizations are the ones with such heart. I want them to succeed.

 

If you are interested, click HERE.
Read what others are saying about it.

 

Have YOU ever worked for a ministry or other kind of non profit?
What was the mindset like?

 

Don’t miss the next post, friends.
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Discovery: The Cave of the 5 Kings

photo by David A. Dorsey (area of Makkedah)
photo by David A. Dorsey (area of Makkedah)

 

This is my final post that pays tribute to Dave Dorsey, in light of his recent passing. (To read the others, please use the search field in the sidebar and search “Dorsey”.)

One of the lasting legacies of David Dorsey is in archeology.

After much research and motorbiking around the area. Dorsey correctly located the biblical place Makkedah–the location of the cave where five Canaanite kings hid from Joshua (Josh 10:16).

In class he gave us the details of this adventure which included a lot of language research (forensics, really), visiting the area and speaking with local inhabitants, and even included a strange tale of a strange (and he said perverse) Arab man who offered him his wife and daughter for sexual pleasure.

(I’ve heard of Middle Eastern hospitality…but that’s just too hospitable, right?)

Dorsey’s proposal was not accepted immediately– theories are typically contested–but the location is well-accepted now in reference books and textbooks. It’s commonly seen printed on Biblical maps that refer to that time period. If you hear the story, think about Dave and this contribution. It’s a fine legacy.

You can read his paper on the location here.

You can read of this and other findings in this book.

 

I hope you’ve enjoyed this brief foray into the influence Dave Dorsey had on me. I could continue this series for a long time, and perhaps, once in a while, I will post a gem of knowledge or wisdom he gave me.

The Prowess Wheel – Visual Guide

At the Buffer Blog one of my favorite writers there Belle Beth Cooper posted an article called

The Secret to Creativity, Intelligence, and Scientific Thinking: Being Able to Make Connections.

She included a cool graphic (adapted from a creation by Hugh MacLeod, see below) that gave a keen picture of the difference between knowledge and experience. (Cooper inserted knowledge in place of MacLeod’s information and experience in place of knowledge, in her version.)

hughmacleon
By Hugh MacLeon
(Adaptation of original by Hugh MacLeod's work, by Belle Beth Cooper)
(Belle Beth Cooper’s adaptation of original work by Hugh MacLeod’s.)

 

COOPER’S SUMMARY:
• Experience works like rods–connecting the dots that are the bits of knowledge we gain. Don’t you love it, too?

That means, people who are good at connecting (knowledge bits) dots are creative types.

Creativity, then, is not the stuff of genius, it’s the stuff of connection.

It got me to thinking and using my creativity, thus defined as “connecting dots”.

 

It’s like my brain had a baby. Here’s what I created to go a step further than Hugh and Belle Beth:

Tell me if it makes sense.

I’ll call it THE PROWESS WHEEL

The Prowess Wheel

Skills are knobby tires for the wheel. Traction, baby!

You can embed the graphic by copying the code below, if you’d like. I’m happy to share.

More great things are coming, want in? Please sign up for direct email delivery through Feedburner in the sidebar!

-Lisa

Essay: Is Blogging like Ginsberg’s “Howl” and Nano Pop?

Screen Shot 2013-11-12 at 10.07.00 PM

 

It seems like good writing, the kind of rewrites, and reflection, and deliberation is in short supply, chiefly in the blogosphere and the slapdash sphere of most internet magazines. This post will reflect that flavor too. It will seem to you to (mostly) mirror what I am critiquing. It may seem instant or undercooked. It is caught in the vortex of the medium. I won’t pretend otherwise.

But, it’s also a start.

Blogs, we recall were so-named as a combination (or perhaps even slang) of the words Website and Log. An online record of passing thoughts captured in 1s and 0s for internet reader consumption. Outdated posts not recycled as fish wrapper but buried deep under a mountain of newer posts, like digital tels. The more content the more recognition, so say the experts. Plus, the all-important the SEO. We can’t forget that.

Or, at the very least blogs were and are a chance to make a mark on the world, or to a few friends with knowledge of your URL. Are they more than this? Are they less? (You can tell me in the comments section. I’m working the system.)

The Heights
And we have too-often elevated them to a place inappropriate. At times confusing there position–determining what is prolific to be  paramount. Though airy they shimmy under their own weight more than they don’t. But with their own magic, they may sting or bite. They may incite vibrant feuds that recall schoolyard antics–digital spilt lips. They may seem like a sand lot variety of King of the Mountain, riffing on zingers and cultural assertions. Though not long after, they reek of the “My dad can beat up your dad!” slurs. And these too gain vigor as referenced links in posts fueling more of the same. (I won’t give you links. You probably already know of some.)

Blog posts, plentiful like the sands on our cultural shore-scape have piled up like dunes but don’t seem to become a bulwark–an art form like a Pulitzer article, or piece of superb literature, or even a good film. There are some rare exceptions and there are some blog postings that somehow change lives.

More often though something vital is traded for the speed and convenience of the quick write-up. I’m stating the obvious, right?

What is it really?
Like instant coffee, the full-bodied flavor textures and aromas of this medium don’t quite work. Chronically under-brewed, the bulk of the speedily-penned internet articles too reveal not just slapped together writing but the slapped-together thinking ungirding it. We are awash in sloppiness. I don’t exclude myself either.

The passion and angst of any given post may drown out this feature and we may be convinced that we have meat to chew on, that is, until we read really good writing.

Maybe a precise poem, birthed not just from suffering or bliss or insight but from the careful gathering of words like seed beads and the arranging of them like art and embellished patterns on a long gown of societal topography.

Maybe a travel article written not for the rushed, tired, and ravenous tourist consumer, but for the person who truly wonders about other cultures and ways of being human in distant regions. A piece of craft that may include the underlying philosophies escaping the mind of a deeply thoughtful and curious person who can and does take the time. Here there is peace of a certain kind that never makes its way properly to Facebook.

Survival
Will the banter or the sarcasm of blogging (and commenting) last through the arc of observable time, at all?

Will it survive weeks, years, decades, after the refinement of reflection and chronological distance makes its way down through it like canyon whitewater? Or will blog posts be captured digital bits of immature polemics, impolitic reverie, and dated fervor of a begone time, like Allen Ginsberg ‘s once criminally obscene 1955 poem Howl reads for us now? A once-debauched and revolutionary vocalization now a kind of caricature of a ruckus time; now a relic of a frenzied, outlying beat–a strange light from a olden day.

Will blogging be frittered like a summering free-love hippie of this time in the Connection and Communication Age, rendered not in the insensate fog of drugs, but in the fever of hot blithering and the lechery of notoriety.

What will be the classic (masterly) posts of blogs from our era, if any? What will be the wheat amongst all the gusting chaff?

Where will there be instead that lasts? Perhaps commentaries well-researched and produced in a arduous string of revisions and heartache and a probing of not just of the topic by of the writer’s own inner world. Questions and ideas that could perhaps give voice to something true, useful, universal and somehow everlasting? The shoulders to stand on.

Archival
Will blog posts be like cultural postcards, the scraps from a newly-formed, digital age whose populace didn’t yet crave more than boilerplate reports and passing thoughts? Tweets like echoes of something that mattered. Facebook the endless ticker cataloguing our lives in bits and bytes.

What, if anything, in this blogosphere and this ephemeral epoch will collese and age like well-kept merlot for future readers in future times? Things truly enjoyable and worth saving? Something, say, for high school English classes to ponder 20 years removed?

The postings might go bleached like Polaroids, capturing in anemic hues a snap swatch; the evanescent blush of the solipsistic maiden: the early 2000s cultural zeitgeist.

Not Warhol’s Pop but something slimmer.

To coin a term: Nano-Pop.

# # #

I’d love your links to blog articles that you feel will not just stand the test of time, but may well be considered paragon of blog posting as a literary art form in our times. If you can find any, please put them in the comments section.

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Thanks for reading today.

-Lisa