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Creative Communication: Making the Most of Social Media

So, I’m now officially a Social Media Consultant. A Pro.

This blog has been about communication and creativity for a while now, and today I want to offer a few bits about using social media optimally.

If you have questions about communication or using social media for your new projects, leave them, and I’ll answer then in a future post.

1. Social Media is already over polluted by useless information and peacocking. So, Add VALUE.

2. Add Value by making real connections and conversations

3. Add Value by being a link to helpful resources (and not just your own stuff)

4. Add Value by being other-focused. (Limit announcements of what you’ve just done like: “Had a great taco, now I’m going to an awesome show.”)

5. Ask what other people think adds value…

(this is were you come in….leave your thoughts…)

A Little Birdie Told Me

(This birdie card is an original creation: A Superb Snail Mail postcard I’m sending out to a savvy lover of mail.)

So now that there’s enough interest in Superb Snail Mail to keep me busy, I thought I’d post about the power of birdies. 

Like a whisper Twitter started chirping and soon journalists learned to scour the twitter feeds for breaking news. One of the first big breaks was the tweeted death of the King of Pop, Michael Jackson.

Twitter bucked the wisdom of online gurus and what was already working on the interwebs. Twitter simplicity was so elemental that it felt restrictive. Quick tweets (remember “a little birdie told me”) were held to just 140 characters, even for direct messages. It had its critics and could be exasperating, but it worked.

It turns out news spreads well if the message is simple and widely dispersed.

The same thing will work for you. Think of your message and your creative endeavors like a diaspora of ideas. It doesn’t take a loud voice to get the word it takes lots of little birdies…chirping.

Now, think about a message you’d like to disperse. How many little birdies will it take? Start here, and let us know what you’re working on.

Should we spread this message through Twitter? That would be cool. Click the twitter button.

Word of mouth is fine too. I don’t mind being old fashioned.

When things get fishy

tuna

I’m not trying to carp, but they say things come in threes:

1. Introduced to “Fish Pedicures”.

2. Our kitchen sink smells like tuna (still).

3. Osama bin Laden is buried at sea.

Now, I’d sooner get a defective Nembutal enema then be correct here, butt (sic.) it seems that things have been pretty fishy. (Read: peculiar and fish-centric) Okay, I sort of made the second one up. I probably should have mentioned dead schools of fish or something.

Today, I feel a well….a “disturbance in the force”. Something just isn’t right…ya know? Maybe in the universe. Maybe in the thinking I read reverberating through social media. It’s not just the caffeine talking. I have some very conflicting thoughts and emotions at this point. Something is the matter.

With this talk of the most wanted wealthy, terrorist mastermind being “brought to justice”, I am reminded that human justice (so-called) is focused on retribution and punishment. Those are its first aims. But, must’n we realize there is no justice qua justice at the hands of human beings?

Can this man’s death heal the wounds of those who lost loved ones on 9/11? Never. There has been no score settled. Nothing can repay or compensate for that type of destruction and loss.

Here is where ultimate triumph can only come through the practice of forgiveness. It is the hard stuff, the stuff that happens supernaturally–not through our strength.

Grace trumps our flawed and immature (human) slant on Justice.

Will we ever get justice right?

God cancels our debt. My debt. Yours. Bin Laden’s. God’s work at the cross and ongoing through his people is the working out of this cancelation which does not overlook the evil, but negates it. It pulls its teeth out. It becomes victorious in the most scandalous way (compared to our standards). This way is very unpopular, I might add. Check out the movies. We like revenge and payback. Our movie stars exact it out for us, so we can feel comforted.

So, absorb the important part. The weight and burden of the disparate of goodness and evilness funnels down and is defeated and overcome by sacrifice, and by grace. Christ Jesus’ death on the cross. This is God’s active dealing with evil and human nature gone wrong. In all cases.

I didn’t think I’d feel this way, but all the bin Laden news and stuff has just left me with the creeps. We need help.

What must we change about our view of justice with regards to God’s holiness and mercy? How can we understand and enact justice better, and our active role in meting it out?

Tell me: What are your feelings about the ways of justice, or the recent events concerning Osama bin Laden? Was “justice served”?

And In what ways can grow from this? (And, Yes, I’m fishing for your thoughts.)

Shhhh…worst kept secrets

Shhh... tell everybody

What’s the best way to spread news in the Christian community?

That’s easy. Before you share news, just say it’s a prayer request.

(No one likes to feel left out. And for most people knowing and sharing news feels empowering. Cloaked with the term “prayer request” spreading news verges darn near to righteous.)

Even if it’s something horrible, you can say something like, “I probably shouldn’t say this, but, you know Peggy? She’s going through a lot right now. Her teen flipped out and hit her in the face yesterday. It gave her a bloody nose. It’s so sad. Really pray for her. They’re really struggling. Oh, and don’t tell anyone I told you, okay?”

What will happen is that everyone will know, but no one will admit to anything. It will like like the Spirit told them, and suddenly everyone will know everything, but, miraculously, nobody has betrayed any trust.

Peggy? She’ll get weird and awkward glances, and a few close friends will ninja hug her because they’re not sure what else to do, but want to do something overt to show they support her. Peggy will wonder who knows, and how it got out and about.  Smilers and huggers will relieve their guilt from spreading around her business behind her back.

(Yes. This was not a “how-to”…just a bit sarcastic.)

Does this ring true?

Share your input: If someone says, “I probably shouldn’t say this…” what are some good ways to respond?

Dec 20, 2010 - #fail, Community, evil, fear, Free Stuff, Humor    3 Comments

7 fake TSA -related headlines

This topic makes for easy jokes. Of course, the disgust of the general public has made some fake headlines appear quite authentic.
(Two have emerged as most popular. First is the one about the Denver TSA worker and the girl’s basketball team; and the other is about “Perry Cummings,” from San Francisco.)

SNOPES reveals the truth about these two most commonly-mistaken-for-true, TSA related headlines here.
Come up with one of your own related-headlines in the comment section, and see if you can last through reading these 7.

Let’s just say, it seems we have crisis on our hands.

1. Phrase heard most often by TSA workers, “Sir, that’s not a gun.”

2. Joe Biden admits thinking TSA stood for “Touch Someone’s Assets”
(Actual definition of acronym here)

3. Vegas Sex Worker sues TSA worker for not paying her standard fee-for-service

4. TSA worker offers boys candy before pat down, because “he’s a new friend”

5. TSA workers agree to mutual fondling with travelers

6. Advocate magazine names TSA work “Best New Job of 2010″

7. Texas Prison Work Release Program trains convicts to work as TSA agents. “Oh, yeah, man. This is my dream job!” says inmate.

8. [this one is for your to write]

Oct 26, 2010 - #fail, Authors    No Comments

Is technology changing YOUR brain? short fun test

Texting on a keyboard phone

Image via Wikipedia

10 Signs your brain is changing because of technology (computer, internet, twitter, facebook, texting, iPhone, iPad, DS, etc.)

The ones with “*” are  just made up for the sake of humor. (Let’s just say, I like to insert humor, and yet be an insightful resource for you. Your welcome people of earth.)

THE TEST

Answer yes or no:

1. You spend more than two hours a day interacting with/using technology.

2. You have extraordinarily strong thumbs compared to an Amish person.*

3. You have a short attention span, which has gotten shorter. (Finishing this self-test even seems like a challenge at this point.)

4. You have trouble sleeping at few times per week.

5. Your short term memory seems to be suffering. (Like right now, for instance, you might even have to concentrate to remember why you wanted to take this self-test in the first place).

6. You like to change channels on the tv a lot, and you bounce from thing to thing online, at work, and at home.

7. If you set out to do something, and get online, or start texting, you tend to get distracted from your original task or objective. (Maybe-just now-you were checking on the news, email, or something, and whoops here you are taking this test, ’cause, “heck, it’ll only take a minute!”)

8. You get more than 1 headache a week.

9. You’d contemplate enhancing your brain with extra RAM or flash memory, (if it were possible.)*

10. 48 hours with no technology seems quite unlikely, or basically a bad idea.

HOW DID YOU DO?

1 or more YES answers mean your thought patterns (and your actual physical grey matter) is being altered by the “cooperation with technology.”  So, basically you could be “less human” than you were just a short while ago. Okay, I just made all that up about the test answers. It’s not scientific. Nevertheless, beyond the silliness, the point stands: What we do and think thoroughly (mentally, emotionally, spiritually, and physically) changes us. For real.

Please post your results, out of 10. Let’s see how we all stack up.

(My number is 10 of 10…usually)

From studying the brain, scientists have found that repeated thoughts and mental or physcial actions (like texting, reading, speaking, running, etc.)  actually create physical grooves in the brain, not just faster neuron pathways. When we practice a skill, learn a sport, or study facts, a little trench is carved into our brain tissue. This is also another reason it is hard to break a habit. A habit is physical. One must make a new brain groove to break a habit. By 21 days, a habit is well-formed.

This natural condition of the function of the brain helps us to learn–in the best-case scenario. In a worst-case scenario these thoughts become ditches of obsessive thoughts, vices, bad habits, sin, and worse. We learn to be bad, better. And, with all the technological interaction, we become more ill-at-ease, tired, nervous, restless, and unhappy, in fact.  There is a physical change detectable on brain imaging equipment because of it. (So, you could say, it’s not just “in your head”. ha. groan. sorry.)

Food for thought? YES. Think about all the negative chatter that goes on in the mind, for instance, everyday, or even every hour. A person thinks about sixty thousand thoughts each day. Many are random thoughts and many are negative. Have you ever taken an hour and made a hatch mark for each non constructive or obsessive thought that comes to your mind? You could get a hand cramp!

There’s that song, “Be careful little eyes what you see…and little hands what you do…and little ears what you hear…” Well, yeah. Be careful. It matters.

We must watch our thoughts and actions, because they actually make up who we are.

Also if you feel a specific pattern occurring in your life, or notice habitual unhelpful thoughts afflicting you, you can know for certain they are creating an actual trench in your mind. So, take it as your own “red flag”.

See if you can “get a new groove” going. Consciously fasting from technology, even for a short bit, can give your groove-producing brain a well-needed break.

My friend Ed, recommends a needed 5 minute retreat, here. Good stuff!

The expression “a one track mind” is truer than we ever believed!

Any other ideas?

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